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![]() Some other words for backlink are incoming link, inbound link, inlink, inward link, and citation. Backlinks are offered in Wikis, but usually only within the bounds of the Wiki itself and enabled by the database backend. 7 MediaWiki, specifically offers the" What links here" tool, some older Wikis, especially the first WikiWikiWeb, had the backlink functionality exposed in the page title. Backlinks and search engines. Search engines often use the number of backlinks that a website has as one of the most important factors for determining that website's' search engine ranking, popularity and importance. 9 Google 's' description of its PageRank system January 1998, for instance, noted that" Google interprets a link from page A to page B as a vote, by page A, for page B" 10 Knowledge of this form of search engine rankings has fueled a portion of the search engine optimization SEO industry commonly termed linkspam, where a company attempts to place as many inbound links as possible to their site regardless of the context of the originating site. |
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